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Sponsors dump disgraced Olympic swimmer

24-08-2016 Hits:0 News The Editorial Team

Sponsors dump disgraced Olympic swimmer

Big-name brands such as swimwear maker Speedo and luxury fashion company Ralph Lauren have moved quickly to distance themselves from top US Olympic swimmer Ryan Lochte after a scandal in...

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Understanding Kenya’s Internet-focused y…

18-08-2016 Hits:0 News The Editorial Team

Understanding Kenya’s Internet-focused youth market

Kenya’s youth market – which accounts for around 32% of the population and 60% of the workforce – is economically highly active and continually driving change in the marketplace. Among...

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Music legend Masekela stars in Mercedes …

18-08-2016 Hits:0 News The Editorial Team

Music legend Masekela stars in Mercedes video marketing campaign

Despite the high cost of data and the relatively small number of South African consumers with smartphones, video is increasingly being used by local brands as a marketing tool and...

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Global marketers lacking in digital skil…

17-08-2016 Hits:0 News The Editorial Team

Global marketers lacking in digital skills

Today’s marketers do not have all the skills they need to operate in a digital world – and the gaps and order viagra australia shortfalls are bigger than companies think. The warning comes...

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Technology helps grow Rwanda’s motorcycl…

16-08-2016 Hits:0 News The Editorial Team

Technology helps grow Rwanda’s motorcycle ‘Uber’

Customer service, a strong social media presence and increased smartphone penetration are all helping to attract customers to Kigali’s own two-wheeled version of Uber, reports ‘Strategic Marketing Africa’, the magazine...

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Online Courses

Social Media Course


The Social Media Advanced course is designed to assist you to incorporate social media as part of your integrated marketing strategy.
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Digital Marketing Course


This course will therefore assist the marketer to create and maintain mutually beneficial relationships with their customers via the multiple digital platforms that have empowered both the consumer and the marketer.
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Strategic Brand Management


This course will introduce you to the concept of branding and strategic brand management and explore why brands really do matter.
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